ARMC's Justine Rodriguez appointed to Healthy Counties Advisory Board

Justine Rodriguez, Arrowhead Regional Medical Center’s (ARMC) Director of Marketing and Public Relations, has been appointed to the National Association of Counties (NACo) Healthy Counties Advisory Board. Rodriguez’s term will run through July 31, 2023.

Rodriguez will work with NACo President Denise Winfrey and the advisory board in support of NACo’s Healthy Counties Initiative. This initiative works to provide county leaders with resources to promote and enhance health policies and programs to meet the health needs of their residents and employees and empowers them to address a range of health issues.

Rodriguez is an experienced health care marketing professional who has brought over 20 years of marketing and public relations experience to ARMC’s executive team, where she oversees all brand marketing and executive communications, conceptualizes new hospital initiatives, oversees all aspects of external marketing and public relations, and directs crisis communications. She has brought her visionary style to ARMC where she successfully rebranded the hospital’s marketing deliverables, created the hospital’s first formal diversity, equity, and inclusion committee, and consistently delivers positive results and media exposure for ARMC. Rodriguez holds a Master of Humanities from the University of Dallas, as well as an Accreditation in Public Relations (APR).

Founded in 1935, the National Association of Counties (NACo) serves as the voice of America’s counties and works to strengthen those counties by serving nearly 40,000 county elected officials and 3.6 million county employees. 

ARMC is a 456-bed teaching hospital operated by San Bernardino County. The hospital is located on a 70-acre campus in Colton.